| PRESS RELEASE | | | | Name: |
| Writing a press release is your key to getting your art | | | | _____________________________ |
| work out there to the public. But, how do you know | | | | __________________________________ |
| how to get started and what the press wants to | | | | Studio Number: |
| know about you and your artwork? Â The information | | | | ______________________ |
| that you formulate for this template will help you to | | | | __________________________________ |
| think through what you really want people to know. | | | | Most interesting information about the show |
| It is also important to give reporters the information | | | | |
| that will help them if they want to rewrite the | | | | |
| information in their own words and then run the piece | | | | |
| under their own bylines. Â It makes sense to give them | | | | |
| all the help you can therefore you include all the details | | | | |
| they need to contact you, especially if they have short | | | | Name of artist:_______________________ |
| timelines to an event. Make sure that you have called | | | | Date of Show_________________________ |
| ahead and are sending it to the correct person, | | | | Location:___________________________ |
| whether it is by mail or by email. Â Be sure to get it to | | | | Brief description of the work: |
| the right person. Â Indicate that you are available for an | | | | __________________________________ |
| interview by phone or in person. | | | | Size:______________________________ |
| Make sure that when you write the press release it is | | | | Number of pieces:______________________ |
| typed, double-spaced, no spelling or grammatical errors | | | | Short Biography (one paragraph) of Artist |
| (use spell check and grammar check). Â If you are | | | | Educationuniversity, province, degrees, workshops etc. |
| mailing it then use white 8.5 x 11 paper with one inch | | | | Most interesting. Most Impressive credentials |
| margins. Â At the top of the page place your name, | | | | Awards, special skills. |
| address and phone number. Â Remember to | | | | |
| emphasize aspects of your work that are most | | | | I will be happy to answer any additional questions, or |
| unusual and avoid technical descriptions. | | | | be available for an interview in person or on the phone |
| As well, try to either send photo attachments, in a | | | | at ___________________. |
| usable format, i.e. jpg, and invite them to send a | | | | Preview date and photo opportunity available at |
| photographer for a photo opportunity before or during | | | | location:_______________________ |
| the event. | | | | _. Â Also able to forward photographs. |
| The easier you make it for them to use your | | | | Please contact me for alternate arrangements. |
| information, the better your chances that they will. | | | | Thank you. |
| Template: | | | | |