| We are being thrown all over the financial landscape. | | | | opportunities and I wanted to play in the "new new" |
| Every facet of business is being challenged. Change is | | | | game; hence I was committing to thrive not just |
| in the air, so let's leverage these events to not just | | | | survive. |
| survive, but thrive. | | | | What I began to see was that the Direct Internet |
| As part of this turbulence, I recently decided change | | | | Marketing industry was becoming an early adopter of |
| my ways by expanding the scope of my business | | | | the new Web 2.0 technologies. With the reach of the |
| activities. It was clear to me that our current economic | | | | Internet Marketing industry, it appeared to me that the |
| crisis was demanding not just change but a complete | | | | Internet Marketing industry had a high probability of |
| "reset" on all levels in order for us to create the next | | | | being one of the significant drivers of new business |
| wave of economic prosperity. | | | | models, new opportunities, and creators of new |
| Having worked in the technology industry through 4 | | | | money masters; hence being one of the key industries |
| generations of technology innovation, I was aware that | | | | to generate the global "reset" and next wave of |
| the next "new new" thing was emerging in the Web | | | | economic prosperity. Plus, these opportunities combine |
| 2.0 technologies and that these technologies would be | | | | the freedom and upside of an entrepreneurial business |
| the primary playing field for next generation business | | | | with a community of like-minded individuals. |
| opportunities. So I began to research a number of | | | | There were several key factors that I used in making |
| opportunities and I reached out to like-minded individuals | | | | my decision to include Direct Internet Marketing as a |
| in my network to obtain ideas and compare notes. | | | | key part of my business activities. These include: |
| Also, early in my career I learned from one of my | | | | - a relevant, timely, and in-demand product offering; |
| mentors that nothing happens until you sell something. | | | | - an effective and easy to use marketing and selling |
| This led me to define the scope of my search to | | | | system with a state-of-the-art platform and enabling |
| those business opportunities that involve marketing and | | | | technologies; |
| selling opportunities using the new Web 2.0 | | | | - high-impact and ongoing education and training; |
| technologies. I have seen many times how major | | | | - an engaged and sharing community; and |
| technology shifts enabled game changing business | | | | - a lucrative compensation plan. |